Now its time to go mobile. the biggest online store in india is "Flipkart" going to give the huge and heavy discounts on mobile app. you will get more discounts through app purchases. so guys get ready for best deal.
why flipkart and others giving more discounts on app ?
A. from a quora thread makes you understand that many reasons to push app purchases.
- there is a higher rate of purchase conversion on mobile devices. customers always loves to make the purchase in simple way.
- to promote the app and being ahead on mobile commerce. ( m-commerce)
- they can catch the customers situation about dilemma of purchasing.
- easily accessible and able to give the more recommendations based on customer searches.
- Mobile traffic is always less than online traffic. this is also one of the reason to divert the attention to App.
- anyway end of the day customers will get the additional benefits. :)